Marketing and Brand Coordinator
Guernsey
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Service/Department: Operations
Sector: Marketing and Brand Coordinator - Guernsey
Role purpose:
To oversee all aspects of marketing, communications, and events - both traditional and digital; with our engaged advertising and PR firms, for the full range of services provided by the company.
Core responsibilities:
- Working with the directors in each business and service line to develop marketing strategies that meet their individual marketing and business development requirements.
- Working with the CEO and Human Resources to ensure that the Moore Stephens CI brand is recognised as a leading service provider and an attractive employer.
- Consolidating all strategies into a single plan, coordinating and overseeing its delivery as the key contact with our agencies and external marketing/brand relationships.
- Identifying relevant marketing opportunities for service lines and the CI brand.
- Working with external teams and utilising government body publications to produce all company literature and advertising.
- Identifying Moore Global and industry content for service line articles and literature as well as internal and external communications.
- Overseeing, maintaining and regularly updating the company website and social media channels.
- Liaising with external PR agencies to identify relevant PR opportunities to produce appropriate press releases.
- Assisting company directors with writing and designing presentations and new business proposals.
- Maintaining stock levels of branded merchandise and stationery.
- Establishing and maintaining links to other MFOG offices and Moore Global.
- Supporting and organising client and staff events.
- Supporting and promoting the company’s CSR and ESG initiatives, working closely with the Social Ambition teams.
- Producing quarterly reports for the company boards on the success of marketing initiatives and pipeline plans for their awareness and contribution.
- Managing the marketing budget and processing invoices with the finance team.
- Working with the compliance team in each island to ensure all marketing material is compliant with relevant legislation and ensure that compliance monitoring plans are achieved.
Technical / Professional / Qualification Requirements:
- 3 years relevant marketing/PR experience
- Marketing/PR qualification or QBE from similar role or experiences
- Good governance and attention to policies essential
- Calm, confident and concise